Head of Social Media

Gleeson Recruitment Limited

A fantastic social media role working for a leading retailer based in the West Midlands. My client is undergoing a sustained period of growth and is looking for a Head of Social Media to champion the brand through social media driven content.

The Head of Social Media, a newly created role, will define, shape and lead the social channel; a key channel within the overall marketing mix.

The Head of Social Media role will encompass:

  • Define and own the overall social media strategy – in many instances building from the ground up.
  • Manage the social media budget: ensuring the strategy is in line with wider marketing goals and business objectives.
  • Championing the brand across all (relevant) social channels
  • Work with the marketing and creative teams to plan and deliver the creative strategy
  • The briefing and management of campaign assets and creative – alongside campaign reporting, testing and analysis

The ideal candidate for this Head of Social Media will possess the following skills/expertise:

  • An extensive background within social media and content
  • A track record of defining and delivering social strategy with examples of success
  • A blend of creative and commercial skills
  • A passion for marketing, a desire to innovate and a keenness to find the next big idea
  • Team and stakeholder management experience
  • A desire to continuously improve

Highly competitive package.

West Midlands based with some flexibility.

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